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Remember! Christman 1946: a Magician's Grand finale
1946: The world began to rebuild itself after the
devastation and destruction of the second world war. At
an age when other men might have begun looking to
retirement, A.C. Gilbert set out to add to his immensely
popular line of pre-war learning toys, a line of trains
redesigned so completely that they bear only the name of
the company he purchased in 1983: American Flyer.
Several motives drove American Flyer. It was
Gilbert's gift of rebuilding for America's children all
the sacrifices of the war years. A life long competitor,
perhaps A.C. relished his role as a David to the Goliaths
of the well established toy train world. Certainly, he
brought to the task the passion for like realness
that distinguished his Erector Construction Sets. Careful
in his forecasts for the toy and appliance industries,
Gilbert committed to the complex undertaking of the new
line to secure the future of the company he would leave
his co-workers and family.
Though its 20 years of production (1946-1966) now seem
short, Flyer's inauguration marks a powerful
epoch for the A.C. Gilbert Company, for New Haven, for
youth in America.
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